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ONWARD Conference

SOCIAL MEDIA

MARKETING

PROMOTIONS

The 2019 Couples for Christ-Youth USA Catholic National Conference with an average 1,000 attendees.

The ONWARD Conference took place at the University of San Diego from July 12-14. As part of the small design committee, I remotely created marketing and promotional materials with the other members from across the country. These designs were based on the internationally-used ONWARD logo from the Couples for Christ ministry.

During the weekend of the conference, I collaborated with the photo and promo committees to make social media graphics for each session/event. The photo committee would give me a photo of the speaker and the promo committee would give me a quote. Within hours after the conclusion of each session/event, I would design an image to post for the CFC Youth USA Instagram page. The goal of these posts was to enhance the participant experience and encourage future attendance.

Deliverables

  • Social media graphics

  • Instagram countdown

  • Nametag insert

  • Companion booklet

Tools

  • Adobe Illustrator

  • Adobe Photoshop

  • Adobe Indesign

Duration

  • 4 weeks